Our naturellness®-philosophy
DRAWING ENERGY FROM NATURE

Naturellness® in the Dolomites

ENERGIZED BACK TO DAILY LIFE
Nature is the elixir of life; from it we draw energy and strength. Our priority is to appreciate, understand, and respect it – and from this desire, our naturellness®-philosophy was born, a declaration of love for nature. Healing powers, strength, and well-being flow into our soul from the natural apartments, the wellness area created according to sustainability, and the untouched nature which surrounds us. A harmonic coexistence with nature, taking and giving, to strengthen the natural course of life.

Moments of well-being in nature

DRAWING STRENGTH, RECHARGING BATTERIES, AND REDUCING STRESS
The naturellness-philosophy strives to offer our guests an extensive experience of well-being creating deep connections with nature and encouraging inner harmony: deceleration in and through nature, finding back to the roots in the peaceful mountains and the security of the forest. Finding time, taking time, living the moment, and enjoying the present, so that time seems to stand still. When that happens, the naturellness experience succeeded completely.

How it all began

A TRIP TO THE PAST
Everything starts in 1982, when Franz receives land next to his father’s farm. But not without challenges: only after seven project submissions, transferring the farmstead Gargitt, and thanks to the help of his parents and siblings, the constructions can start. A few months later, the 21 years old Franz opens the Lüsnerhof, the first hotel in the valley for private travelers. His sister Ehrentraud helps in the kitchen, Franz himself shows his skills in the office, service, and guest relations. For a born innkeeper like Franz, this is no problem. Shifts that last up to 16 hours, no days off, and hard physical work are accepted without complaint because it pays off. Exactly with this morality, work at the hotel went on until today, creating a unique philosophy passed down through generations and noticeable in all our accommodations.

Our holiday homes in the Dolomites

A NATURAL HOLIDAY IN SOUTH TYROL

Luxurious, elegant atmosphere

APARTMENTS IN BRIXEN

Farmhouse with the special something

HOLIDAY HOME IN VILLNÖSS

A holiday home to feel at ease

HOLIDAY APARTMENTS IN LÜSEN